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AI for Resorts

Manage the complexity of resort communication. From activity bookings to dining reservations, Opally handles it all.

Customer story

Hestraviken

See how a hotel with similar guest workflows uses Opally in practice.

Read the customer story

Challenges

What makes it hard

01

Complex Service Offerings

Resorts offer restaurants, spas, activities, excursions, and more. Guests have questions about everything, all the time.

02

Activity & Experience Bookings

Guests want to book scuba lessons, spa treatments, and restaurant tables. Coordinating these manually creates bottlenecks.

03

Scattered Communication

Guests contact you via email, chat, phone, and in-app. Keeping track of requests across channels is chaos.

04

Upsell Opportunities

Resorts have massive upsell potential, but staff can't proactively recommend experiences to every guest.

How we help

How Opally helps

Unified Activity Management

Opally handles activity inquiries and bookings across all channels, connecting to your activity management system.

Smart Recommendations

AI suggests relevant activities, dining options, and experiences based on guest preferences and booking history.

Multi-Channel Consistency

Whether guests contact you by email, chat, or phone, they get the same accurate information and service level.

Proactive Engagement

Send personalized pre-arrival messages with curated activity suggestions and booking options.

Use cases

What the AI handles

  • Book spa appointments and wellness experiences
  • Reserve restaurant tables and special dining experiences
  • Coordinate water sports and outdoor activities
  • Manage kids club and family activity bookings
  • Handle excursion and tour reservations

FAQ

Frequently asked questions

Can Opally actually book activities, or just answer questions?
With integration to your activity management system, Opally can check availability, suggest alternatives, and complete bookings. For systems without direct integration, Opally captures all details and routes to staff for completion.
How does Opally handle the variety of resort services?
We train Opally on your complete service offering - every restaurant menu, activity schedule, spa treatment, and experience. The AI can answer detailed questions about any service you offer.
Can it help increase ancillary revenue?
Yes. Opally can suggest relevant activities and experiences based on guest context. These timely recommendations help guests discover suitable options, while results depend on the property's offers, audience, and timing.