Blog
Insights on AI in hospitality — focused on guest experience, direct bookings, and efficient operations.
- Future of HospitalityAI for HotelsGuest Communication
Featured in Dontt: The Story Behind Opally
Read about how 23-year-old Gustav Søgård built Opally in just 9 days, starting from a hotel reception on Bornholm. Featured in Dontt magazine.
Read more - Future of HospitalityAI AgentsHotel Receptionist
The Future of the Hotel Receptionist: From Typing to Hospitality
Discover how AI agents are transforming the hotel receptionist role from administrative typing to reviewing AI work and creating genuine hospitality moments for guests.
Read more - Agentic HospitalityAI AgentsHotel Automation
Agentic Hospitality: How AI Agents Free Hotel Staff for What Matters
Discover how agentic hospitality uses AI agents to handle tedious tasks like booking updates and reservations, freeing hotel staff to focus on in-person guest service. Learn how Opally integrates with PMS systems like Mews.
Read more - AI Email AssistantHotel Email AutomationGuest Communication
AI Email Assistant for Hotels: Complete Guide (2025)
How AI email assistants help hotels respond faster, maintain brand consistency, and increase direct bookings — with implementation guide, ROI calculator, and real examples.
Read more - Direct BookingsOTA CommissionsEmail Response Time
The Hidden Cost of Slow Email Responses: How Hotels Can Increase Direct Bookings
Slow responses to booking inquiries quietly kill direct revenue. Learn how faster email replies, AI assistance, and a better booking mix can reduce OTA commissions and drive more profitable direct bookings.
Read more - AI for HotelsHospitality TechnologyGuest Experience
7 Ways Hotels Can Use AI (In 2025)
Discover seven practical ways hotels can use AI to improve guest experience, boost direct bookings, optimize operations, and increase revenue — with real-world examples and best practices.
Read more - Guest CommunicationAI for HotelsHotel Chatbot
AI in Guest Communication for Hotels: Tips, Playbooks, and Best Practices
A practical guide to using AI for guest communication in hotels across email, chat, and voice — with tone of voice, workflows, multilingual tips, and measurement.
Read more - AI RolloutChange ManagementAI for Hotels
Hotel AI Rollout Playbook: From Pilot to Operational Excellence
A practical playbook for rolling out AI in hotels: pilot design, change management, data prep, governance, metrics, and a 60‑day timeline.
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