Edinburgh, Scotland's historic capital, welcomes millions of visitors annually drawn to Edinburgh Castle, the Royal Mile, and Arthur's Seat. The city experiences extreme demand fluctuations—the August Fringe Festival transforms it into the world's largest arts gathering, while Hogmanay brings massive New Year celebrations. American visitors seeking heritage connections, European weekenders, and whisky enthusiasts from Asia all arrive with questions about highland day trips, ghost tours, and traditional Scottish experiences. Your hotel faces the challenge of managing normal operations that suddenly spike 300% during festival season, all while maintaining the warm Scottish hospitality guests expect.
August brings overwhelming message volumes as the city's population doubles for the world's largest arts festival.
New Year celebrations create intense booking pressure and constant guest inquiries about events and access.
Guests constantly message about whisky distillery tours, tastings, and Scottish experience recommendations.
Visitors want help planning trips to Loch Ness, the Highlands, and Scottish castles.
Connect WhatsApp Business, Instagram, Facebook Messenger, and SMS in one unified platform with consistent AI responses.
Essential for Edinburgh where American heritage travelers use Messenger, Europeans prefer WhatsApp, and festival-goers reach out via Instagram.
AI detects guest language automatically and responds fluently in 50+ languages without awkward translations.
Critical for Edinburgh's diverse visitor base including Americans, Germans, French, Spanish, and Asian whisky tourists.
AI automatically scales to handle massive volume increases during peak events without additional staffing.
Essential for managing Fringe Festival and Hogmanay demand surges that overwhelm normal hotel capacity.
Send room photos, location pins, PDF confirmations, and video tours directly in messaging conversations.
Showcase your property's Edinburgh views, castle proximity, and Royal Mile access with visual content.
AI recognizes complex requests and seamlessly transfers to human agents with full conversation context.
Handle special whisky tour arrangements and highland trip planning that Edinburgh visitors expect.
Automated messaging sequences welcome guests, share check-in details, and gather preferences before arrival.
Build anticipation with castle tour recommendations, whisky tasting options, and Royal Mile dining suggestions.
Every message answered within seconds, even during festival season.
Fast, helpful responses capture festival and holiday bookings.
AI handles routine messages so your team focuses on in-person Scottish hospitality.
Guests receive help in their language on their preferred platform.
Never miss a message from any time zone.
Opally integrates with WhatsApp Business, Instagram DMs, Facebook Messenger, SMS, and other popular platforms. All channels feed into one unified inbox where AI handles responses consistently.
The AI automatically scales to handle any message volume—whether it's 100 or 5,000 messages per day during festival season. Response quality remains consistent regardless of volume.
Yes, the AI is configured with comprehensive information about whisky distilleries, highland day trips, and Scottish experiences. It can provide recommendations and escalate complex bookings to your concierge.
The AI handles the New Year rush automatically, providing event information, processing bookings, and managing the celebration inquiries without overwhelming your staff.
